ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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observational research
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close ended question
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open ended question
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None of the above
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Detailed explanation-1: -Observation is a systematic process of recording the behavioural patterns of people, objects and occurrences without questioning or otherwise communicating with them.
Detailed explanation-2: -Systematic observation of individuals or groups focuses on the visible behavior in relation to visible values of the environment. The researcher may find it useful to record both properties of environment-behavior events.
Detailed explanation-3: -Systematic observation typically involves specification of the exact actions, attributes, or other variables that are to be recorded and precisely how they are to be recorded. The intent is to ensure that, under the same or similar circumstances, all observers will obtain the same results.