ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
As part of a university project, Kamil stood outside a cinema and counted the people going in. He recorded men, women and children separately and noted how many were in each group. Which research technique was he using?
|
|
survey
|
|
|
focus group
|
|
|
observation
|
|
|
None of the above
|
Explanation:
Detailed explanation-1: -It involves going directly to a source – usually customers and prospective customers in your target market – to ask questions and gather information. Examples of primary research are: Interviews (telephone or face-to-face) Surveys (online or mail)
Detailed explanation-2: -15. What is it called when research agencies use a single questionnaire to collect primary data on behalf of a number of their business clients at the same time? postal survey.
Detailed explanation-3: -Hence, these three methods are primary methods that collect first-hand data directly from the respondents are Observation, Experimentation and Survey method.
There is 1 question to complete.