ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Opinions and Views are ____
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Quantitative data
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Qualitative data
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Either A or B
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None of the above
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Explanation:
Detailed explanation-1: -Qualitative data collects information that seeks to describe a topic more than measure it. This type of research measures opinions, views, and attributes vs. hard numbers that would be presented in a graph or a chart.
Detailed explanation-2: -What is quantitative research? Quantitative research is used to quantify behaviors, opinions, attitudes, and other variables and make generalizations from a larger population. quantitative research uses quantifiable data to articulate facts and reveal patterns in research.
Detailed explanation-3: -Qualitative data is descriptive and harder to measure compared to quantitative data. It includes opinions and descriptive phrases.
There is 1 question to complete.