ENTREPRENEURSHIP

Detailed explanation-1: -The most common primary market research methods are interviews, surveys, focus groups and observations.

Detailed explanation-2: -Primary research is a type of research design in which the researcher is directly involved in the data collection process. In other words, the researcher gathers relevant data samples directly instead of depending on already existing data with regards to the research context.

Detailed explanation-3: -Face-to-face interviews The personal interview is one of the most effective forms of primary market research. Whether it’s a one-to-one interview or a focus group survey, it’s a great opportunity to build rapport with respondents and get their thoughts on product ideas, buying preferences and purchasing decisions.