ENTREPRENEURSHIP

Detailed explanation-1: -How might a soap company track the sales of its liquid soap in a one-year period? What other information might the keep track of as they collect this information? The company may do this through electronic inventory and communication with resellers, collected in a database.

Detailed explanation-2: -Marketing management depends heavily on Sales Control Research (Sales Research) for formulating marketing policies, planning and controlling marketing operation. Sales Control Research is the identification and measurement of all those variables which individually and in combination have an effect on sales.

Detailed explanation-3: -An example of market research is conducting an online search on a particular topic and making note of the most recent data published on that topic.