ENTREPRENEURSHIP

Detailed explanation-1: -An open-ended question typical to a defined panel of respondents. For example, we can very easily imagine open-ended questions such as “describe your morning routine”. Respondents are then free to describe their routine in their own words, which is an important point to consider.

Detailed explanation-2: -Qualitative surveys use open-ended questions to produce long-form written/typed answers. Questions will aim to reveal opinions, experiences, narratives or accounts. Often a useful precursor to interviews or focus groups as they help identify initial themes or issues to then explore further in the research.