ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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The first step in the marketing research process is to ____
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present the data
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define the problem, the decision alternatives, and research objectives
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make the decision
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develop the research plan
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collect the information
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Explanation:
Detailed explanation-1: -Problem analysis: The problem analysis is the first and most crucial step in the marketing research process.
Detailed explanation-2: -Define the Question. Before you can research anything, you have to know what you want to know. Set the Objective. Collect Data to Inform Your Research Process. Clarify Your Sample. Do Your Fieldwork. Data Analysis. Report Your Results. 15-Apr-2018
There is 1 question to complete.