ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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This is a set of procedures and methods that regularly generates, stores, analyzes, and distributes information for making marketing decisions
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Consumer Management System
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Marketing Information System
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Tickler File System
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Relationship Management System
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Explanation:
Detailed explanation-1: -Marketing information system process Gather relevant data from external and internal sources. Graph the data to visualize trends. Distribute the trend information to the appropriate departments. Use the data to determine the right course of action to take.
Detailed explanation-2: -A marketing information system has four components: the internal reporting system, the marketing research systems, the marketing intelligence system and marketing models.
There is 1 question to complete.