ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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What is meant by ‘Primary Market Research’? (select all that apply)
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AKA (also known as) ‘Desk’ research it involves data that already exists.
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Gathering information first hand.
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AKA field research, it involves gathering information first hand.
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AKA field research, it involves gathering information first hand e.g through surveys/observations
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Explanation:
Detailed explanation-1: -Four common types of market research techniques include surveys, interviews, focus groups, and customer observation.
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