ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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What is the basis for marketing? (first step from strategic to operational marketing)
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Market segmentation
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Market research
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Market targeting
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Market positioning
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Explanation:
Detailed explanation-1: -The first stage of strategic marketing is the planning phase. It’s the most critical step, as it is the basis of your efforts. You’ll want to identify your business purpose, needs, and the goals and objectives you want to accomplish, as the entire process will help you achieve them.
Detailed explanation-2: -A marketing strategy contains the company’s value proposition, key brand messaging, data on target customer demographics, and other high-level elements. A thorough marketing strategy covers the four Ps of marketing: product, price, place, and promotion.
There is 1 question to complete.