ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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What type of research involves collecting data that already exists?
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Primary research
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Secondary research
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Market research
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Product research
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Explanation:
Detailed explanation-1: -Secondary research is a research method that involves using already existing data. Existing data is summarized and collated to increase the overall effectiveness of the research.
Detailed explanation-2: -Sources of secondary data include books, personal sources, journals, newspapers, websitess, government records etc. Secondary data are known to be readily available compared to that of primary data. It requires very little research and needs for manpower to use these sources.
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