ENTREPRENEURSHIP

ENTREPRENEURIAL OPPORTUNITIES

MARKET RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following best defines primary market research?
A
It is data collection that always produces quantitative data
B
It uses information that has already been collected
C
It is also known as desk research
D
It gathers original data by contacting consumers directly
Explanation: 

Detailed explanation-1: -Primary research. Primary research involves gathering original data through collection methods such as surveys or in-person interviews, then synthesizing that data into a report.

Detailed explanation-2: -Four common types of market research techniques include surveys, interviews, focus groups, and customer observation.

There is 1 question to complete.