ENTREPRENEURIAL OPPORTUNITIES
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following is NOT considered external data?
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Customer comments
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Computerized databases
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Published materials
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Syndicated services
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Explanation:
Detailed explanation-1: -So the one which is not a source of secondary data is (D), questionnaires.
Detailed explanation-2: -The main sources of external secondary sources are (1) government (federal, state and local) (2) trade associations (3) commercial services (4) national and international institutions.
Detailed explanation-3: -Sources of external intelligence gathering is included but is not limited to, gathering data from client meetings, dealers/distributors, customers, business associates, market research projects, suppliers, online services, periodicals and government publications.
There is 1 question to complete.