ENTREPRENEURSHIP

ENTREPRENEURIAL PLANNING

BUSINESS PLAN DEVELOPMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
A marketing plan is based on
A
the company’s marketing strategy
B
competitors’ marketing plans
C
government laws and regulations
D
customer feedback
Explanation: 

Detailed explanation-1: -The marketing plan details the strategy that a company will use to market its products to customers. The plan identifies the target market, the value proposition of the brand or the product, the campaigns to be initiated, and the metrics to be used to assess the effectiveness of marketing initiatives.

Detailed explanation-2: -Within a given environment, marketing strategy deals essentially with the interplay of three forces known as the strategic 3 C’s: the Customer, the Competition and the Corporation.

There is 1 question to complete.