ENTREPRENEURSHIP

Detailed explanation-1: -Impulse goods are products that people buy on impulse, i.e., without planning to do so. Retailers commonly place these items near the checkout counters of supermarkets, filling stations, and other retail outlets. Products such as chocolate, snacks, chewing gum, and candy, for example, are impulse goods.

Detailed explanation-2: -The 4 types of impulse buying are: pure impulse (like buying candy at the check out), suggestion impulse, reminder impulse, and planned impulse. For social commerce, suggestion impulse, reminder impulse, and planned impulse can all be triggered to convert a sale.