ENTREPRENEURIAL PLANNING
BUSINESS PLAN DEVELOPMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Define demographic characteristics, psychographic, geographic, etc.
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Business Plan
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Financial document that shows the assets, liabilities, and owner’s equity for a business
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Percentage of total industry sales illustrating that a sufficient market exists for the company’s product
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Detailed explanation-1: -Market share is the percent of total industry sales that a company has. The higher the market share, the more sales a company has than its competitors in their given industry. Market share is an indicator of how large a company is and the amount of influence it has in its industry.
Detailed explanation-2: -Market share is the percentage of the total revenue or sales in a market that a company’s business makes up. For example, if there are 50, 000 units sold per year in a given industry, a company whose sales were 5, 000 of those units would have a 10 percent share in that market.
Detailed explanation-3: -Zydus Wellness has over 90% market share in sugar free products. Consumer goods company Zydus Wellness has over 90% market share in sugar free products. Its product ‘Sugar Free’ has a strong presence in India with a 94% market share of the sugar substitute category.