ENTREPRENEURIAL PLANNING
BUSINESS PLAN DEVELOPMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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true
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false
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Either A or B
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None of the above
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Detailed explanation-1: -Most client marketing plans can be completed within 8-12 weeks, depending upon the complexity of the plan, goals, budget and staff. The process begins with researching the business, existing situation, past initiatives, competition, industry statistics, best customers, target markets and other variables.
Detailed explanation-2: -You should develop a long-term marketing strategy if you have more than one goal. For example, you might want to sell more products, increase profits, get better customer service, etc. To make sure that you achieve all of your goals, you must put together a long-term marketing strategy.
Detailed explanation-3: -Long-term marketing plans are usually strategic (what you want to do), while short-term plans are tactical (how you want to do it), explains Brenits Creative. Long-term strategies usually focus on research, while short-term tactics focus on execution.