ENTREPRENEURIAL PLANNING
BUSINESS PLAN DEVELOPMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following questions would not be asked as part of the evaluation of marketing effectiveness?
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Were marketing activities completed effectively and on time?
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Were the marketing objectives accomplished?
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Are the needs of the target market satisfied by the marketing mix?
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All should be asked as part of the evaluation.
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Explanation:
Detailed explanation-1: -Raising funds to finance the marketing projects is NOT included in the marketing management process used by the marketing manager to achieve its objectives.
Detailed explanation-2: -The four Ps of marketing is a marketing concept that summarizes the four key factors of any marketing strategy. The four Ps are: product, price, place, and promotion.
Detailed explanation-3: -Who is our ideal customer? How can we best reach customers matching that profile? How can we best add value to that customer’s life, career or company? How can we articulate that value to the customer in 15 words or less? Why are we better than the alternatives? 17-Mar-2016
There is 1 question to complete.