..... is an activity or material that acts as a direct inducement, offering added value or incentive for the product to resellers, sales people or consumers.

MARKETING PLAN DEVELOPMENT

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Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]

____ is an activity or material that acts as a direct inducement, offering added value or incentive for the product to resellers, sales people or consumers.

A	Public Relations
B	Sales promotion
C	Advertising
D	Personal Selling

Explanation:

Detailed explanation-1: -Definition: Materials that act as a direct inducement, offering added value, or incentive for the product, to resellers, sales persons or consumers.

Detailed explanation-2: -Sales promotion is the use of activities and materials as direct inducements to customers and salespersons. The primary objective of sales promotion methods is to enhance and supplement other promotional methods.

Detailed explanation-3: -Sales promotion is an activity or a material (or both) that acts as a direct inducement, offering added value or incentive for the product to resellers, salespeople, or consumers. Marketers use sales promotion to identify and attract new customers, introduce new products, and increase reseller inventories.

There is 1 question to complete.

ENTREPRENEURSHIP

ENTREPRENEURIAL PLANNING

MARKETING PLAN DEVELOPMENT