ENTREPRENEURSHIP

ENTREPRENEURIAL PLANNING

MARKETING PLAN DEVELOPMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The role of marketing is:
A
Identify customers, satisfy customers, retain customers
B
Look for new customers, customer support, send quotations
C
Provide entertainment, look for new customers, retain customers
D
Identify new customers, look for new customers, send quotations,
Explanation: 

Detailed explanation-1: -Boiled down to its essence, the role of marketing is to identify, satisfy, and retain customers. Before you can create anything of value, first you must identify a want or need that you can address, as well as the prospective customers who possess this want or need.

Detailed explanation-2: -Marketing creates a transaction for exchanging the product for a value and thus create a satisfaction to the buyer’s needs. Marketing is based on identifying and satisfying customers’ needs profitability.

Detailed explanation-3: -The marketing concept rests on four pillars: target market, customer needs, integrated marketing and profitability.

There is 1 question to complete.