ENTREPRENEURSHIP

ENTREPRENEURIAL PLANNING

MARKETING PLAN DEVELOPMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
What is exchanged for the product or what customers are willing to pay
A
Price
B
Dollar
C
Coupon
D
Rebate
Explanation: 

Detailed explanation-1: -a use value (or utility); an exchange value, which is the proportion at which a commodity can be exchanged for other entities; a price (an actual selling price, or an imputed ideal price).

Detailed explanation-2: -In marketing, the act of obtaining a desired object from someone by offering something of value in return is called the exchange process. The exchange involves: the customer (or buyer): a person or organization with a want or need who is willing to give money or some other personal resource to address this need.

There is 1 question to complete.