ENTREPRENEURSHIP

INNOVATION AND CREATIVITY

INNOVATION IN ENTREPRENEURSHIP

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
An innovation that creates a new market and value network and eventually displaced established market leaders and alliances best refers to.
A
open innovation
B
disruptive innovation
C
incremental innovation
D
creativity
Explanation: 

Detailed explanation-1: -A disruptive innovation is an innovation that creates a new market and value network and eventually disrupts an existing market and value network, displacing established market leading firms, products and alliances. The term was defined and phenomenon analyzed by Clayton M. Christensen beginning in 1995.

Detailed explanation-2: -In business theory, disruptive innovation is innovation that creates a new market and value network or enters at the bottom of an existing market and eventually displaces established market-leading firms, products, and alliances.

Detailed explanation-3: -Disruptive innovation refers to the use of technology that upsets a structure, as opposed to “disruptive technology", which refers to the technology itself. Amazon, launched as an online bookstore in the mid-1990s, is an example of disruptive innovation.

Detailed explanation-4: -Sustaining, or incremental innovation. Breakthrough innovation. Disruptive innovation. Basic research. 07-Nov-2022

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