ENTREPRENEURSHIP

Detailed explanation-1: -Your business plan’s executive summary exists to give readers an overview of the entire document. It should outline what they can expect to learn and motivate them to keep reading on. “Investors will read the executive summary to decide if they will even bother reading the rest of the business plan.

Detailed explanation-2: -An executive summary tells the story of what your business does, why an investor might be interested in giving funds to your business, why their investment will be well-spent, and why you do what you do. An executive summary should be informative, but it should also capture a busy reader’s attention.

Detailed explanation-3: -The executive summary is arguably the most important section of the business plan. It must be concise, specific, and well-written. Many of the people who review your business plan will decide, based solely on the executive summary, whether to continue reading.

Detailed explanation-4: -Investors want to know that you know what you’re doing. A business plan can often be the single most important document you can present to your investors that will provide the structure and confidence that they need to make decisions about funding and supporting your company.