ENTREPRENEURSHIP

INTRODUCTION TO ENTREPRENEURSHIP

CHARACTERISTICS OF AN ENTREPRENEUR

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which component of a business plan describes the promotional strategies?
A
Organizational Plan
B
Marketing Plan
C
Financial Plan
D
Growth Plan
Explanation: 

Detailed explanation-1: -This part of your business plan covers the specifics of how you plan to market and sell your products and services. This section includes: Your anticipated marketing and promotion strategies. Pricing plans for your company’s products and services.

Detailed explanation-2: -The executive summary will contain the key findings of the market research, the company’s objectives, marketing goals, an overview of the marketing trends, the description of the product or service being marketed, information on the target market, and how to financially plan for the marketing plan.

Detailed explanation-3: -A marketing strategy contains the company’s value proposition, key brand messaging, data on target customer demographics, and other high-level elements. A thorough marketing strategy covers the four Ps of marketing: product, price, place, and promotion.

Detailed explanation-4: -A promotion strategy is a plan to create or increase demand for a product. It outlines the tactics you’ll use to raise awareness about your product and get people interested in buying it. The goal of a promotion strategy is to introduce potential customers to your product and convince them to make a purchase.

Detailed explanation-5: -Promotional strategies include different methods focused on the four elements of the promotion mix, which include advertising, sales promotion, public relations, and personal selling.

There is 1 question to complete.