..... an investigation into the state of the market for a product or service, including an analysis of consumers needs and preferences.

DEFINITION OF ENTREPRENEURSHIP

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Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]

____ an investigation into the state of the market for a product or service, including an analysis of consumers’ needs and preferences.

A	market survey
B	business plan
C	feasibility study
D	SWOT analysis

Explanation:

Detailed explanation-1: -What Is Market Research? Market research is the process of evaluating the viability of a new service or product through research conducted directly with potential customers.

Detailed explanation-2: -Product analysis involves examining product features, costs, availability, quality, appearance and other aspects. Product analysis is conducted by potential buyers, by product managers attempting to understand competitors and by third party reviewers.

Detailed explanation-3: -Four common types of market research techniques include surveys, interviews, focus groups, and customer observation.

Detailed explanation-4: -Customer needs analysis is the process of identifying what requirements customers may have for a product/service to understand what motivates them to make purchases.

There is 1 question to complete.

INTRODUCTION TO ENTREPRENEURSHIP

DEFINITION OF ENTREPRENEURSHIP