INTRODUCTION TO ENTREPRENEURSHIP
DEFINITION OF ENTREPRENEURSHIP
Question
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Geographics
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Demographics
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Psychographics
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Decographics
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Detailed explanation-1: -Demographic-or more broadly, sociodemographic-statistics refer to characteristics of a population, such as age, race, ethnicity, gender, sexual orientation, income, education, and marital status.
Detailed explanation-2: -Demographic information examples include: age, race, ethnicity, gender, marital status, income, education, and employment.
Detailed explanation-3: -Researchers use demographic analysis to analyze whole societies or just groups of people. Some examples of demographics are age, sex, education, nationality, ethnicity, or religion, to name a few.
Detailed explanation-4: -Example of demographic segmentation based on gender: A lot of organizations that sell deodorants for men will often use marketing campaigns that depict a man using their deodorant and instantaneously becoming irresistible to the women around him.
Detailed explanation-5: -A demographic group may be defined as a subset of the general population, and refers to the group’s age, gender, occupation, nationality, ethnic background, sexual orientation, etc.