INTRODUCTION TO ENTREPRENEURSHIP
DEFINITION OF ENTREPRENEURSHIP
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Question
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Influencers tell their followers what companies to follow.
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Influencers tell the companies what products to advertise.
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Companies can use the influencers’ followers to get their message to the general public.
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Companies can use the personal connections that the influencer has built to reach new people.
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Detailed explanation-1: -“You give influencers a product and they go position it. People also see influencers as being more authentic because mentally, you feel like you’re actually ‘friends’ with the people you follow on social media – even though you’ve never met them – so they appear more authentic when they’re positioning the product.”
Detailed explanation-2: -Influencer marketing involves collaborating with popular and relevant influencers in your niche to promote your brand and increase your revenue. Influencers are characterized by a large number of loyal and dedicated social media followers.
Detailed explanation-3: -Influencers can promote a brand’s products to their followers, who may not have been aware of the brand or its products before. This can lead to increased sales and brand recognition while retaining customers in the long term due to the trust they have in the judgment and taste of the influencer.
Detailed explanation-4: -Influencer marketing has high ROI. Influencers help you save money. Influencers are more trusted than friends and family for Gen Zers. Influencers help you establish social proof and build awareness. Influencers inspire purchases. You can establish long-term relationships. More items •18-Nov-2022