ENTREPRENEURSHIP

INTRODUCTION TO ENTREPRENEURSHIP

DEFINITION OF ENTREPRENEURSHIP

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
What method of Customer Profiling defines the customer’s motivation, perceptions, preferences and lifestyle?
A
Psychological
B
Psychographics
C
Demographics
D
Techno graphics
Explanation: 

Detailed explanation-1: -This customer profiling strategy focuses on lifestyles-the how, when, and why people make purchases. This information is useful in understanding buying behavior and customer journey.

Detailed explanation-2: -The psychographic method uses the consumer’s qualities, traits, and lifestyles to define market segments. It covers: Demographics: age, location, gender, marital status, ethnicity, income, internet access, job title, homeownership, and education level.

Detailed explanation-3: -Psychographic customer profiling is based on personality characteristics or customer values. This information can be used to develop customer profiles and define customer types by looking at how they behave and make buying decisions.

Detailed explanation-4: -First, demographic profiling. This is what a lot of people imagine when they think about consumer profiling. Geographic profiling. This is another pretty straightforward type of customer profiling. Psychographic profiling. Behavioural profiling. 18-Nov-2021

There is 1 question to complete.