INTRODUCTION TO ENTREPRENEURSHIP
DEFINITION OF ENTREPRENEURSHIP
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
|
|
The appeal their personal brand has to a large number of followers.
|
|
|
The amount of money they spend on their startup costs.
|
|
|
The recommendation they get from companies and other influencers.
|
|
|
The qualities that make them most like traditional entrepreneurs.
|
Detailed explanation-1: -Many influencers take on the role of an entrepreneur by starting their own business and marketing it to their audience. More than this, many companies directly hire influencers to use and sell their products using their influencer platform. So, yes, an influencer can be an entrepreneur, but not all are.
Detailed explanation-2: -For entrepreneurs, the profit-making product or service comes first, and the brand comes second. Influencers also develop their brand over time, but because their brand is their personality, it has to be honed and prove appealing to followers before there can be a profit stream.
Detailed explanation-3: -An influencer is a person with the power to affect their viewers’ purchasing decisions or behaviour. Influencers gain authority in their industry by building a strong reputation. Their reputation comes from their knowledge, experience, or expertise in a particular subject.