INTRODUCTION TO ENTREPRENEURSHIP
DEFINITION OF ENTREPRENEURSHIP
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Problem
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Unique Value Proposition
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Solution
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Unfair/ Competitive Advantage
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Detailed explanation-1: -Unfair Advantage Here is a great definition of unfair advantage: “The only real competitive advantage is that which cannot be copied and cannot be bought.”-Jason Cohen. Unfair advantage can be insider information, a dream team, getting expert endorsements, existing customers etc.
Detailed explanation-2: -Your Unfair Advantage (UA) is a conversation you have with your competitors (current and new) on why they should NOT try to hire away your customers.
Detailed explanation-3: -Dead-center in the Lean Canvas is a box for your Unique Value Proposition (UVP). This is one of the most important boxes on the canvas and also the hardest to get right.
Detailed explanation-4: -Key activities – the key activities building block describes the most important things a company needs to do in order to make its business model work. These are the most important actions a company takes to successfully operate.