INTRODUCTION TO ENTREPRENEURSHIP
ENTREPRENEURIAL PROCESS
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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From the Business Plan video, what is the basic purpose of the Executive Summary of an entrepreneur’s business plan?
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A summary of the other parts of the business plan
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Describes who you are, what you plan to sell, why, and to whom.
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Demonstrates that you understand your target market, why people will buy what you plan to sell and detail how you plan to sell to them
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Discusses your management team and personnel, your credentials, and who you plan to recruit.
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Explanation:
Detailed explanation-1: -An executive summary provides an overview of the main points of a larger report. It is often written to share with individuals who may not have time to review the entire report. The reader should be able to make a decision based only on reading the executive summary.
There is 1 question to complete.