INTRODUCTION TO ENTREPRENEURSHIP
ENTREPRENEURIAL PROCESS
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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In marketing, this is the act of occupying a certain place.
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Market Segment Selection
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Market Positioning
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Market Targeting
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Market Positioning
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Explanation:
Detailed explanation-1: -Positioning refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors and different from the concept of brand awareness.
Detailed explanation-2: -There are four main types of positioning strategies: competitive positioning, product positioning, situational positioning, and perceptual positioning.
There is 1 question to complete.