INTRODUCTION TO ENTREPRENEURSHIP
ENTREPRENEURIAL PROCESS
| Question 
 [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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 The term ____ in the marketing mix simply refers to the place where the target consumers are. 
|  |  Product 
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|  |  Promotion 
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|  |  Place 
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|  |  Marketing Mix 
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 Explanation: 
Detailed explanation-1: -product. refers to the tangible goods or intangible services offered by the business to the target consumers. place. simply refers to the place where the target consumers are. cost.
Detailed explanation-2: -Targeted marketing enables the marketing and sales teams to customize their message to the targeted group(s) of consumers in a focused manner. The targeting strategy is where the marketing mix comes together to create the right offer and marketing approach for each target segment.
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