INTRODUCTION TO ENTREPRENEURSHIP
IMPORTANCE OF ENTREPRENEURSHIP IN ECONOMIC DEVELOPMENT
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Printing the web address on company business cards
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Including the web address in advertising
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Letting people know the web address
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Putting the web address on company vehicles
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Detailed explanation-1: -Of the following, which is a strategy for the goal of increasing this year’s website sales by 9% over last year’s sales? c Letting people know the web address. A strategy for the goal of increasing this year’s website sales is letting people know the web address.
Detailed explanation-2: -What are the 4Ps of marketing? (Marketing mix explained) The four Ps are product, price, place, and promotion. They are an example of a “marketing mix, ‘’ or the combined tools and methodologies used by marketers to achieve their marketing objectives.
Detailed explanation-3: -Promotion refers to the various types of communication that marketers use to inform, persuade, or remind customers about their products.
Detailed explanation-4: -Companies come up with a place strategy by determining where their target market shops. For example, a cookbook publisher can place their products in a bookstore to reach customers who are looking for books, but also in a kitchenware store to reach customers interested in cooking.
Detailed explanation-5: -Promotional strategy is the plan for using the elements of promotion-advertising, public relations, sales promotion, personal selling, and social media-to meet the firm’s overall objectives and marketing goals. Based on these objectives, the elements of the promotional strategy become a coordinated promotion plan.