ENTREPRENEURSHIP

INTRODUCTION TO ENTREPRENEURSHIP

IMPORTANCE OF ENTREPRENEURSHIP IN ECONOMIC DEVELOPMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
“Our product works great!” is an example of a USP that is not
A
urgent
B
fulfillable
C
specific
D
desirable
Explanation: 

Detailed explanation-1: -Domino’s Pizza: “We GUARANTEE – Fresh hot pizza, delivered in 30 minutes or less or it’s FREE!” Domino’s Pizza has a memorable USP that consumers associate with the brand. Their specific promise, which they frame as a guarantee, allows customers to form concrete expectations about their service.

Detailed explanation-2: -What is a unique selling point? A unique selling point (USP), also called a unique selling proposition, is the essence of what makes your product or service better than competitors. In online marketing, communicating your USP clearly and quickly is one of the keys to getting potential customers to convert on your site.

Detailed explanation-3: -A general statement As mentioned above, statements such as “high-quality materials, ‘’ “best selling, ‘’ or “one of a kind” are not unique selling propositions. They’re not unique because that’s what every seller will say about their products-no one will say their product is made with poor-quality materials!

Detailed explanation-4: -Canva. “Empowering the world to design” Nike. “Bring inspiration and innovation to every athlete in the world. Coca-Cola. “Refresh the world. HubSpot. “Grow better with HubSpot” Stripe. “Payments infrastructure for the internet” Shopify. “The platform commerce is built on.” Hiver. M&M. More items

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