GENERAL KNOWLEDGE

GK

BUSINESS MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
In the modern business world, a growing number of interactions between businesses and customers are taking place
A
over the phone.
B
online.
C
in stores.
D
through the mail.
Explanation: 

Detailed explanation-1: -Customer relationship management (CRM) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle.

Detailed explanation-2: -Customer relationship management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers. The goal is simple: Improve business relationships. A CRM system helps companies stay connected to customers, streamline processes, and improve profitability.

Detailed explanation-3: -CRM software is used to gather customer interactions in one central place to improve customer experience and satisfaction. CRM is one of the world’s fastest-growing industries, expected to grow at a rate of 14% between 2021 and 2027.

Detailed explanation-4: -Relationship marketing helps retain customers over the long term, which results in customer loyalty rather than customers purchasing once or infrequently. Relationship marketing is important for its ability to stay in close contact with customers.

There is 1 question to complete.