GENERAL KNOWLEDGE

Detailed explanation-1: -SWOT analysis involves both internal and external investigation. The results of strategic planning are goals and strategies that guide the entire business. The top managers in a business are involved in planning, but first-level managers such as supervisors are not.

Detailed explanation-2: -SWOT (strengths, weaknesses, opportunities, and threats) analysis is a method for identifying and analyzing internal strengths and weaknesses and external opportunities and threats that shape current and future operations and help develop strategic goals.

Detailed explanation-3: -The External Analysis examines opportunities and threats that exist in the environment. Environmental analysis: Technological, governmental, economic, cultural, demographic, scenarios, information-need areas Goal: To identify external opportunities, threats, trends, and strategic uncertainties.

Detailed explanation-4: -The Internal Analysis of strengths and weaknesses focuses on internal factors that give an organization certain advantages and disadvantages in meeting the needs of its target market. Strengths refer to core competencies that give the firm an advantage in meeting the needs of its target markets.