GK
BUSINESS MANAGEMENT
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Which of the following is not a characteristic of a service
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Minimal customer contact
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Difficult to store
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Intagngible
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Labour Intensive
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Explanation:
Detailed explanation-1: -Intangible output and bulk function is not a feature of the new service functions 23 | Points 2427 |.
Detailed explanation-2: -There are four characteristics of service: Intangibility, Inseparability, Variability, and Perishability (Kotler and Keller, 2007).
Detailed explanation-3: -There are four key principles of good customer service: It’s personalized, competent, convenient, and proactive. These factors have the biggest influence on the customer experience.
Detailed explanation-4: -Perishability – Services Cannot Be Stored. In the case of steady demand, perishability is not a problem.
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