GK
IMPORTANT ABBREVIATIONS
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Power on Play
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Plug and Power
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Pocket with Purchase
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Point of Purchase Display
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Detailed explanation-1: -The point of purchase (POP) and the point of sale (POS) are two sides of the same coin; both describe the interaction between a business and a customer in terms of where and how products are purchased. From display shelves to the checkout counter, both POP and POS are essential for a successful business.
Detailed explanation-2: -What Are Point Of Purchase Displays? A point of purchase display is any custom display showcasing products outside of their natural habitat within a retail setting. This means POP displays are set up apart from a product’s normal location on store shelves.
Detailed explanation-3: -The quickest way to understand the difference is that a POP (point-of-purchase) Display refers to displays that are out in the retail environment, anywhere that isn’t close to the checkout register. The POS (point-of-sale) Display refers to displays that are near the checkout register, or in key areas close to it.
Detailed explanation-4: -Point of Purchase (Pop) Meaning & Definition.