GK
IMPORTANT ABBREVIATIONS
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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User Selected Portfolio
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Unequited Selling Profits
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Unique Selling Proposition
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Undivided Selling Proposition
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Detailed explanation-1: -A unique selling point (USP), also called a unique selling proposition, is a marketing statement that differentiates a product or brand from its competitors.
Detailed explanation-2: -Definition: Unique Selling Proposition or USP is the one feature or the perceived benefit of a good which makes it unique from the rest of the competing brands in the market. It is that very reason which motivates a buyer to purchase that product even though it might be costlier than other products.
Detailed explanation-3: -A business can peg its USP on product characteristics, price structure, placement strategy (location and distribution) or promotional strategy. These are what marketers call the “four P’s” of marketing.
Detailed explanation-4: -An example of an effective Unique Selling Proposition would be using phrases like “new and improved” or “more advanced” to emphasize the newness, superiority, or advancement in some aspect of your product over one or more competitors’ products.