GENERAL KNOWLEDGE

Detailed explanation-1: -In 1994, the National Advertising Review Board challenged the Walmart slogan, “Always the low price. Always, ‘’ contending that it implied that Walmart’s prices were always the lowest and could mislead some shoppers. In response, Walmart adopted a new slogan, “Always low prices. Always."

Detailed explanation-2: -Walmart’s slogan is “Save Money. Live Better.” The slogan represents Walmart’s mission of offering low prices on quality items to its customers in order to help shoppers live better lives.

Detailed explanation-3: -The world’s largest retailer, Walmart, introduced this new slogan (replacing “Always low prices) in 2007, which seeks to promote the benefits of low prices, rather than simply touting the fact that their prices are low.

Detailed explanation-4: -Live Better, ‘’ replacing the motto “Always low prices” after 19 years. The new slogan comes as Wal-Mart is incorporating more of an emotional tone into its advertising as it tries to boost sales at its U.S. stores.

Detailed explanation-5: -Save Money, Live Better and the Full Potential of Walmart.