GENERAL KNOWLEDGE

Detailed explanation-1: -What is a tagline? In the context of branding, a tagline is a memorable motto or phrase that’s designed to serve as a permanent expression of your company’s greater purpose and mission.

Detailed explanation-2: -In more specific terms, a tagline is a catchphrase-usually a one-liner-that summarizes what your brand is all about. Your tagline should communicate your brand’s identity, purpose, and values in a creative way that makes it stick with your audience.

Detailed explanation-3: -A slogan is more advertising focused, and a tagline is more public relations focused, meaning slogans are used to sell an item and taglines raise awareness about the overall brand. Unlike slogans, taglines don’t tell customers what your company does. Instead, taglines narrow in on a certain aspect of a company.