GK
MARKETING MANAGEMENT
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Publicity
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Advertisement
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Sales Promotion
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Personal Selling
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Detailed explanation-1: -What is relationship selling? Relationship selling is a technique that prioritizes building a connection with customers and potential buyers to close sales. Rather than solely using the price and other details to sell a product or service, the salesperson focuses on the interactions they have with their customers.
Detailed explanation-2: -Creating strong relationships with prospects in order to foster trust is an important part of sales. Salespeople can help to build that trust with a relationship selling strategy, which helps to form stronger connections and convert more leads into sales.
Detailed explanation-3: -Relationship selling is a process in which the sales rep serves as a partner to the buyer. Rather than emphasizing the product and pricing, the sales rep seeks to understand the buyer’s perspective, figure out their pain point and work with them to determine how the product can help solve it.
Detailed explanation-4: -Understand what your customers value. Show you genuinely care. Adapt to their pace. Let your brand be your guide. Model the behaviour you want to see. Remember that relationships are built over time.
Detailed explanation-5: -Improve Your Customer Service. Poor customer service is going to result in a poor customer experience, making customer retention more challenging. Listen To Feedback. Create Content Targeting Existing Customers. Embrace Email Marketing. Implement A Loyalty Program. 07-Jan-2020