GK
MARKETING MANAGEMENT
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
Changing government regulations
|
|
Opportunity
|
|
|
Threat
|
|
|
Either A or B
|
|
|
None of the above
|
Explanation:
Detailed explanation-1: -The Government’s Approach Lay person − Wants to protect himself or herself from risk. The government regulator − Wants as much assurance as possible that the public is not being exposed to unexpected harm.
Detailed explanation-2: -Regulatory risks could, for instance: increase the costs of running a business-eg costs to achieve compliance. change the competitive landscape-eg perhaps invalidating your business model. make your business practices illegal-eg new law changing rules on marketing.
There is 1 question to complete.