GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
It refers to that part of a brand which can be spoken. Identify.
A
Product Mix
B
Brand name
C
Brand mark
D
Trade mark
Explanation: 

Detailed explanation-1: -The correct answer is Brand name. The part that can be spoken or written is known as Brand name. A brand is an intangible marketing or business concept that helps people identify a company, product, or individual.

Detailed explanation-2: -A brand name is the part of a brand that can be spoken or written and identifies a product, service or company and sets it apart from other comparable products within a category.

Detailed explanation-3: -Brand identity is the visible elements of a brand, such as color, design, and logo that identify and distinguish the brand in consumers’ minds. Consistent marketing and messaging lead to consistent brand identity and, therefore, consistent sales.

Detailed explanation-4: -That part of a brand, which can be spoken, is called a brand name. In other words, brand name is the verbal component of a brand.

Detailed explanation-5: -A part of the brand which can not be spoken is known as a brand mark. It appears in the form of a symbol, design, distinct colour or lettering.

There is 1 question to complete.