GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Name the term which is a part of a BRAND which can be spoken
A
Brand Name
B
Branding
C
trade Mark
D
Brand Mark
Explanation: 

Detailed explanation-1: -A brand name is the part of a brand that can be spoken. A brand mark is the element not made up of words. A trademark is a legal designation indicating that the owner has exclusive use of the brand or part of the brand and others are prohibited by law from using it. A trade name is the legal name of an organization.

Detailed explanation-2: -A brand name is the part of the brand that can be vocalized. Examples are Disneyland, Hilton, Club Med, and Sizzler. A brand mark is the part of a brand that can be recognized but is not utterable, such as a symbol, design, or distinctive coloring or lettering …

Detailed explanation-3: -What Is a Brand? The term brand refers to a business and marketing concept that helps people identify a particular company, product, or individual. Brands are intangible, which means you can’t actually touch or see them. As such, they help shape people’s perceptions of companies, their products, or individuals.

Detailed explanation-4: -A part of the brand which can not be spoken is known as a brand mark. It appears in the form of a symbol, design, distinct colour or lettering.

Detailed explanation-5: -A brand name separates companies and products and is spoken. The most effective brand names are unique in spelling or make-up, but easily remembered.

There is 1 question to complete.