GK
MARKETING MANAGEMENT
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
|
|
personal selling
|
|
|
sales promotions
|
|
|
events and experiences
|
|
|
public relations
|
Detailed explanation-1: -Samples, coupons, premiums, contests, and rebates are examples of consumer sales promotions.
Detailed explanation-2: -Sales promotions increase the awareness of products, help introduce new products, and often create interest in the organizations that run the promotions. Coupons, contests, samples, and premiums are among the types of sales promotions aimed at consumers.
Detailed explanation-3: -Sales Promotions Methods Price discounts offer a discount on the usual sales price or more of the product at the usual price. Coupons are used to encourage repeat purchase of a specific product or at a specific store by offering till coupons as a part of the customer’s receipt.
Detailed explanation-4: -Coupons can be used to strategically encourage customers to buy a new, more profitable product to help boost your profit margin. Also, coupons can create loyalty with existing customers by using the discount as a reward to ensure they continue to buy from your store.
Detailed explanation-5: -Competitions and giveaways. Flash sale or limited-time price reduction. Bundling of products or services. Free trial or demo. Limited-time free shipping or transfer between platforms or services. Limited-time freebies. First purchase coupon. Buy one, get one free. More items