GK
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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the company’s finances
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the desired target market(s)
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potential issues the marketing team must overcome
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marketing strategies and programs
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Detailed explanation-1: -In the Marketing Objectives section of your plan document, you spell out your revenue and other goals for your marketing efforts over the next year (and, ideally, beyond), while also providing specifics on how you will achieve them.
Detailed explanation-2: -What Are Marketing Objectives? Marketing objectives are the outcomes a brand wants to generate from its marketing activities. They should be measurable (and realistic) so that you can map out your efforts in a strategic and focused way.
Detailed explanation-3: -The marketing implementation section of the marketing plan outlines how the company will achieve its objectives.
Detailed explanation-4: -Communicating your objectives at the beginning of your marketing plan sets the tone for the entire document. Marketing plan objectives and issues should be written as “SMART” goals, meaning they need to be specific, measurable, achievable, realistic and timely.