GK
MARKETING MANAGEMENT
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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What form of promotion is generally emphasized for complex, technical products sold to industrial users:manufacturing equipment, hospital equipment, or transportation options.?
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Sales promotion
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Advertising
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Personal selling
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Publicity
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Explanation:
Detailed explanation-1: -Advertising: ADVERTISEMENTS: Advertising is an impersonal form of communication which is paid for by the marketers to promote their goods and services. It is the most commonly used element of promotional mix.
Detailed explanation-2: -The sales promotional techniques are: Discounts, vouchers, and coupons. Gifts. Usable benefits.
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