GENERAL KNOWLEDGE

GK

MARKETING MANAGEMENT

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which marketing function would Game Stop use when it is creating a new commercial for television?
A
Place
B
Price
C
Product
D
Promotion
Explanation: 

Detailed explanation-1: -Generally speaking, broadcast advertising is radio, television, and Internet advertising. The commercials aired on radio and televisions are an essential part of broadcast advertising. The broadcast media like radio and television reaches a wider audience as opposed to the print media.

Detailed explanation-2: -Also known as “embedded marketing” or “embedded advertising, ‘’ product placements are typically found in movies, television shows, personal videos, radio, and-less commonly-live performances. In exchange for product placement rights, companies may pay a production company or studio in cash, goods, or services.

Detailed explanation-3: -Dynamic in-game advertising. In contrast to static ads, dynamic ads are banners displayed in a game that can be updated in real-time. Dynamic in-game advertisements provide advertisers with a great deal of flexibility and are easy to scale. They can also be used to geo-target opted-in users.

There is 1 question to complete.